The RD Entrepreneur Symposium
LinkedIn over Instagram: How to Start a 6-Figure+ Consulting Firm as an RD Entrepreneurwith Maryann Walsh, MFN, RD, CDE, CPT
LinkedIn over Instagram: How to Start a 6-Figure+ Consulting Firm as an RD Entrepreneur
Maryann Walsh, MFN, RD, CDE, CPT
Maryann Walsh is a Registered Dietitian and owner of Walsh Nutrition Consulting based in Palm Beach, FL. She has worked with numerous brands and organizations on consumer messaging, product and program development, and creating credible content. Maryann has been quoted in numerous publications such as Shape, Huffington Post, and Muscle and Fitness and has appeared on networks such as ABC, NBC, and CBS.
What we’ll cover:
What consulting looks like for RDs
Showcasing your work on LinkedIn
Finding consulting opportunities
Pricing your work
Highlights:
B2B consulting for RDs (brands, organizations)
6:35 1. Consulting can include: copywriting, product development, consumer focused messaging, content creation for brand, representation in media/trade shows, food/product photography, corporate wellness (you don’t need a large following)
14:06 2. Create a portfolio of your work on your website and LInkedIn profile (blog posts, media features, publications, awards, photography)
15:30 3. Get on LInkedIn – portfolio, post articles, bio, education, experience (featured section)
17:51 What services do you want to offer? Make it clear on LinkedIn
People can’t find you if you don’t put yourself out there
19:20 5. Finding consulting opportunities: what solutions can you provide?, reach out to contacts: brand managers, HR managers
23:18 6, Pricing your work: more per hour consulting than as an employee. Min $50-60/hr and create contract outlining hours per week. Retainers and contract models.